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12 Ways To Improve Your
Customers’ In-Store Experience
1. Offer a Unique Experience
Analyze the typical shopping process your customers go through, then find a way to bring a unique experience to your store. It could be a way to interact with the products in an unexpected way, something that connects back to your unique value proposition, or a way to bring your website to life. If they leave having experienced something enjoyable and unique, it sets you apart. —Travis Nagle, Stem and Viesso
2. Start With Your Employees
In-store experiences start with your staff. Beyond the appearance of the store and the technologies used to optimize it, investing in training your employees and activating customer touchpoints is incredibly important to the success of your brand. —Kyle Wong, Pixlee
8 Powerful Lessons From Seasoned Sales Leaders
Discover what it takes to change sales rep behaviors and improve their performance.
25 Tips To Improve Security At Your Small Business
Making sure you online data is safe is only part of what your small business needs to do.
3 Reasons Why You Absolutely Need A Mission Statement
A large percentage of companies, including most of the Fortune 500, have corporate mission statements.
Got A Boring Business? Try These Marketing Ideas
While marketing a business in a dull field presents a few extra challenges, it’s not impossible.
3 Biggest Leadership Mistakes People Make Today
Learn some of the best leadership qualities a manager can possess.
How Using Behavioral Interview Questions Can Help Find Your Next Hire
Asking behavioral interview questions may help you find the right people for your company.
5 Ways To Create A Work-Life Balance In Your Small Business
Tips for Becoming a Happier Person and More Successful Business Owner
8 ways To Manage An Internet Or Security Crisis
Experts share tips on what to do when your business is hit with an IT-related disaster.